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Eco-Conscious Consumer Trends Driving Cosmeceuticals in Europe 2028
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The cosmeceuticals market in Europe is expected to grow from US$ 12,345.02 million in 2021 to US$ 21,746.39 million by 2028; it is estimated to grow at a CAGR of 8.4% from 2021 to 2028.
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The European cosmeceuticals market is experiencing significant growth, driven largely by the expanding male grooming industry. Over the past decade, there's been a crucial shift in how men approach self-care, moving away from the outdated idea that it's not masculine to indulge in pampering.
This change is reflected in the increasing share of male consumers in dollar sales, particularly with a rising demand for anti-aging and acne control cosmeceuticals. The combined efforts of influencers and brands are actively breaking down traditional stereotypes, encouraging men to embrace self-care routines.
Looking ahead, the skincare segment will see a rise in products tailored for various skin types and different degrees of stubble. While the number of new product launches for men will likely remain lower than those for women, this gap is expected to narrow progressively over time.
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